Zomato Advertising Cost

Zomato Advertising Cost

44.2M

Monthly Unique Users

App and Website

Medium

About Zomato Advertising Cost

The Evolution of Dining Zomato has streamlined the dining experience for millions of food enthusiasts. It empowers its users to become food critics with the ability to leave reviews and ratings. With every delivery, Zomato tells a story of innovation, growth, and transformation. Advertising at the foundation for the culinary behemoth powers up your brand by boosting brand visibility.

Key Insights

Pages per Visit

3.82

Pricing Model

Others

Bid Type

Managed

App Store Rating

4.5

Language

English

Categories

eCommerce

Top Choice

Popular

Banner

The banner is strategically placed and it takes up 60% of the screen, ensuring maximum user attention with its innovative design. It auto-triggers 4 seconds after the user reaches the post-order screen, provided there are no interactions, delivering a seamless and engaging experience.
Base Rate

₹ 1.815 Per Order

Popular

Video

Promote your brand with 5-15 seconds non-skippable autoplay video ads—perfect for teasers, product launches, or special offers, ensuring your message connects effectively with your audience.
Base Rate

₹ 3.025 Per Order

Premium

Scratch Card

Motivate your customers with attractive coupons and rewards seamlessly integrated into your campaigns. Drive direct sales while building loyalty and boosting engagement effortlessly. The rates are charged basis of distribution only and not when scratch is done.
Base Rate

₹ 3 Per Card

Premium

Shoppable Story

Target your audience with an engaging story that features scrollable and clickable product images. When a Zomato customer places an order and lands on the order page, they can interact with up to 7 images that scroll. Clicking on any image takes them directly to the product page, where they can make a purchase instantly
Base Rate

₹ 3 Per Order

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The Media Ant

Media Demographics & Analytics

Advertisers

1

DAAWAT

2

Cocacola

3

NISSAN

4

Axis Bank

5

Reliance Digital

6

Mama earth

7

TATA 1mg

8

Licious

User Reach & Demographics

User In %

Gender Distribution

Male

Female

64

37

User

Age Distribution

In %


18-24

23

25-34

41

35-44

15

45-54

11

55-64

6

65+

4

User

City Wise Distribution

In %


Delhi

15

Bangalore

11

Mumbai

10

Hyderabad

7

Chennai

5

Kolkata

3

Ahmedabad

2

User

Other Area Covered

Cities In %


Pune

5

Chandigarh

2

Jaipur

2


Zomato Advertising Cost

Advertising Option

TMA Offer

Banner

₹ 1.65 Per Order

Video

₹ 2.75 Per Order

Scratch Card

₹ 2.2 Per Card

Shoppable Story

₹ 2.2 Per Order

Zomato Advertising

The Evolution of Dining Zomato has streamlined the dining experience for millions of food enthusiasts. It empowers its users to become food critics with the ability to leave reviews and ratings. With every delivery, Zomato tells a story of innovation, growth, and transformation. Advertising at the foundation for the culinary behemoth powers up your brand by boosting brand visibility.

Zomato Ads help reach more people and target consumers using online channels at every sales funnel stage. Zomato Ads are an innovative way to showcase products/services for brand awareness and boost visibility by engaging customers to drive repeat sales. With 44189000 monthly active users, Zomato Ads target a large-scale audience using precision retargeting.

About Zomato Advertising

Zomato has evolved beyond being just a food delivery platform; it’s now a marketing powerhouse for businesses in the food and beverage industry. From restaurants to cloud kitchens, Zomato provides targeted advertising solutions that connect brands with millions of active users daily. Zomato Ads help businesses stand out in a crowded marketplace, drive orders, and increase brand visibility. Whether you’re launching a new restaurant or promoting exclusive offers, Zomato’s advertising tools can cater to businesses of all sizes.

Zomato Advertising Cost

The cost of advertising on Zomato varies depending on the type of ad and your campaign goals, typically ranging from ₹5,000 to ₹3,00,000 or more. Sponsored listings and promoted offers can start at around ₹5,000, while premium options like homepage banner ads and video ads can go up to ₹1,00,000 or higher, depending on the duration and reach. With Zomato Ads, you can tailor your budget to fit your needs, whether you’re a small restaurant looking to boost visibility or a large chain aiming for nationwide impact.

Types of Zomato Ads

Zomato offers flexible advertising options tailored to different business needs. Here are the main types:

  • Sponsored Listings: These ads help your restaurant appear at the top of search results when customers look for similar cuisines or dining options. It’s perfect for grabbing attention and driving more orders.

  • Banner Ads: Want to make a big impact? Banner ads on the Zomato homepage or app screens showcase your restaurant or deals to a broad audience, making your brand stand out.

  • Promoted Offers: Running a special deal or discount? Zomato lets you highlight your offers to attract users actively searching for great deals.

  • In-App Notifications: These are direct messages sent to Zomato users. It’s a great way to promote limited-time deals, new launches, or festive menus and bring in immediate engagement.

Each format serves a different purpose, so the key is choosing what aligns with your goals, whether it’s brand awareness, customer acquisition, or boosting sales.

Why Advertise on Zomato?

Zomato isn’t just a food delivery app; it’s where millions of hungry customers go to decide their next meal. Advertising on Zomato puts your restaurant or brand right in front of this intent-driven audience, giving you the perfect opportunity to influence their choice. Whether it’s a small neighborhood eatery or a nationwide chain, Zomato offers the tools to connect with users actively browsing for food they want to order right now.

Think about it: every ad you run on Zomato reaches people who are already searching for food. It’s not about hoping they see your ad someday; it’s about showing up when it matters the most. Plus, with Zomato’s massive user base, you’re not just targeting random people—you’re connecting with locals in your area and tapping into a highly engaged, food-loving audience.

For restaurants, this means more orders, more visibility, and more loyal customers. For brands, it’s a chance to stay top-of-mind in a space where decisions happen fast.

Zomato Advertising Agency-The Media Ant

If you’re looking for experts to handle your Zomato Ads, The Media Ant is your go-to partner. With years of experience in the digital advertising space, we specialize in creating campaigns that deliver measurable results. From optimizing Zomato advertising cost to crafting impactful ad creatives, our team ensures your restaurant gets maximum visibility and engagement.

FAQs for Advertising for Zomato

How Can I Book Slots For Zomato Advertisement?

Brands can book ad slots for Zomato Advertisement by visiting the official website of The Media Ant. Companies can pick and choose their media ad options by logging into the website, selecting their ad option, and customizing it in the bag. 

Having a solid fanbase, advertising on Zomato will provide brands and companies with a mass target audience. With a wide viewership, Zomato is suitable for most companies and brands looking to launch new products, revamp their brand image and increase their brand awareness. 

Why Should I Advertise Zomato Ads?

With a stronghold, Advertising for Zomato is suitable for companies and brands looking to target a mass audience. Zomato has big brand advertisers and sponsors from FMCG, E-Commerce, Wellness, Mobile Accessories, BFSI, Automobiles, and Service Provider backgrounds. 

What Do You Get By Placing Zomato Ads? Sponsors can find media options that meet all their advertising requirements. Zomato Ad Rates and ad options offered by The Media Ant can help build brand awareness of your company.

Who Can Help Me With Zomato Advertisements?

Want to Place Your Digital Advertisement? Advertising for Zomato can be advertised by visiting the official website of The Media Ant. Sponsors can select their Zomato Ads, add them to the bag, checkout, and pay on the website. 

Sponsors can reach out to our in-house digital advertising team for more information on Zomato Advertisement rates.

What Happens After Zomato Advertisement Is Displayed?

After displaying Zomato Advertisement, sponsors will receive execution proof. Execution proofs will include screenshots of the ads and campaign reports of their progress over the duration of Zomato Advertisements.

What Is Zomato Ad Cost?

Zomato Ad Cost differs from media option to media option, which the clients can pick and choose from on our official website of The Media Ant. The Media Ant is a leading ad-buying platform that helps you with all your advertising needs. We aim to provide you with the best-discounted rates and have a presence in Bengaluru, Mumbai, and Delhi.