Advertising in The Taj Magazine

Advertising in The Taj Magazine

75K

Circulation

Tri-Annual

Frequency

About Advertising in The Taj Magazine

The Taj magazine is a 40 year-old award winning publication of the Taj Group of Hotels. The Taj magazine is representative of the best of India in its pages. It is perhaps the most stylized rendition of Indian culture, art, tradition history, people and lifestyle. First created for its guests and patrons over forty years ago, the Taj magazine has since uncovered Indian travel, cuisine, people, culture and art, positioning India as the globe's most stunning and unique destination.

Key Insights

Language

English

Readership

225K

Categories

Food and Beverage

Top Choice

Popular
Full Page
Full Page

Full Page

Full Page covers the entire page of the magazine.
Base Rate

₹ 3,75,000 Per Insert

Premium
Cover Page
Cover Page

Cover Page

Ad is placed on the Inside Front Cover on the left hand side, Inside Back Cover on the right hand side and Back Cover of the Magazine.
Base Rate

₹ 10,00,000 Per Insert

Premium
Double Spread
Double Spread

Double Spread

A Double Spread Ad spreads on two pages of the magazine. A Central Double Spread Ad is placed in the two middle pages of the magazine.
Base Rate

₹ 7,50,000 Per Insert

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The Media Ant

The Taj Advertising Cost

Advertising Option

TMA Offer

Full Page

₹ 3,18,750 Per Insert

Cover Page

₹ 8,50,000 Per Insert

Double Spread

₹ 6,37,500 Per Insert

About The Taj Magazine Advertising

The Taj magazine is a 40 year-old award winning publication of the Taj Group of Hotels. The Taj magazine is representative of the best of India in its pages. It is perhaps the most stylized rendition of Indian culture, art, tradition history, people and lifestyle. First created for its guests and patrons over forty years ago, the Taj magazine has since uncovered Indian travel, cuisine, people, culture and art, positioning India as the globe's most stunning and unique destination.

Facts and Figures

  • In all Taj Hotel rooms worldwide
  • Mailed to a premium list of Taj Guests, public opinion makers, international ambassadors, Chambers Club members
  • 10% available at select newsstands & on subscription.

Execution Process

Step 1: Select Variables: Media Option, Ad Position, Number of Insertions and Magazine Issue Dates. 

In case you need any help with planning, please write to help@TheMediaAnt.com

Execution Process

VariablesSample Variable Selections
Media OptionFull Page/ Back Cover/ Gatefold
Ad PositionRegular/ Premium/ Innovative
Number of Insertions1/ 3/ 7
Magazine Issue DatesJanuary/ February/ May

Execution Process

Step 2: Email the filled table to help@TheMediaAnt.com or Create Package online at The Media Ant.

Step 3: We will check the ad space availability and prevailing discount at the time of booking.

Step 4: Upon confirmation of availability from our end, you need to submit the artwork and make the payment.

Execution Process

Once the advertisement is printed in the Magazine, copies of the Magazine are sent to the client within one working week.

The Taj Magazine advertising is a proven method for successful campaign, as it gives you the opportunity to promote your brand to 225000 readers. Place your ad in the hands of the most valuable audience of The Taj. With the circulation of over 75000 The Taj Magazine offers a unique opportunity to advertise to its most frequent and valuable customers. As The Taj Magazine carries limited advertisements, it ensures high visibility to all readers. The Taj is a Tri-Annual Magazine in the Food and Beverage Segment. The Taj advertising is utilized by a variety of brands to reach out to their target audience. Book The Taj Magazine ads online today. You can explore The Taj advertising rates, different types of media options and advertising costs in Media Options and Pricing tab.

Why Advertise In The Taj Magazine?

The Taj Magazine advertising provides a unique opportunity for brand owners. The Magazine itself is produced by quality publisher and is utilized by many prestigious, high-end brands to support their advertising campaigns. The Taj Magazine advertising is a proven method to target decision-makers and opinion leaders with a high-income. The Taj advertising offers multiple opportunities to target a captive audience in an uncluttered environment with inspiring advice, insights and host of fascinating features. Reach out to the decision makers and professionals across India by placing ads.

Effectiveness Of The Taj Magazine Advertising

Message Impact

Full-page The Taj Print Magazine ads rich with color and visual imagery can attract attention and enhance the visual presentation of your products. Magazines commonly use glossy finish and allow for full-color spreads. You can use bleed images or color backgrounds -- meaning have them extend all the way to the page edges, without a border -- to present a product image that really stands out.

Audience Interest

A major factor of The Taj Magazine advertising effectiveness relative to many other media is the interest of the audience. Readers typically have strong interest in the theme or topic of The Taj Magazine. Finding this close link between readers and your brand is critical to effectiveness.

Repeated Exposure

Also contributing to the effectiveness of The Taj Magazine ads is the potential for ongoing, repeated exposure. Homeowners and businesses commonly have Magazine racks or other spaces where they keep The Taj for other readers or repeat use. This gives you the potential to reach a large number of people with one copy and the same reader multiple times. Plus, since The Taj Magazine are a static medium, readers can analyze or look at your message indefinitely.

Ways In Which The Taj Magazine Deliver Engagement

  • The strong positive brand values of the The Taj Magazine can transfer onto the advertisements.
  • Because advertisements are relevant and valued, ad clutter is not a problem in The Taj Magazine.
  • Readers take action as a result of seeing advertising in The Taj Magazine.
  • Targeting with precision and without wastage is a key strength of The Taj Magazine.
  • Creative formats such as gatefolds, textures, special papers, samples, sponsorship, advertisement features (‘advertorials’), and so on can create additional impact and interaction.
  • Advertising in The Taj Magazine is a great, cost-effective way to reach an exclusive group of affluent and highly educated managers, owners, professionals and executives.
  • Tips For The Taj Magazine Branding

    • Booking the ad space earlier helps with an optimum placement.
    • The Taj Magazine is a product catalog and maintains a premium image. They have the right to reject creatives that don't abide by their aesthetic guidelines.

    How The Media Ant Can Help You

    The Media Ant is uniquely positioned to help you grow your business with highly effective, targeted print media buying. We as an advertising agency provide advertisers with the opportunity to target key professionals. Magazine advertising can be an expensive business, and that's why we take time to study you and your market to ensure that your budget is well spent. We guarantee you the best rates for Magazine advertising.